Sell Macy’s and Kohl’s, buy ‘go it alone’ stocks like Nike, says UBS

Shares of Macy’s and Kohl’s ended lower on Wednesday, falling 5% and 3.9% respectively, after UBS downgraded both stocks to sell. The rating cut comes as the firm’s data suggests the acceleration to online shopping as a result of COVID-19 will persist after the pandemic ends. Instead, UBS recommends ‘premium’ stocks that can operate a ‘go it alone’ model, such as Nike, Levi’s and Capri Holdings. The Final Round panel discusses the outlook for the retail landscape.

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