Author: openjargon

  • There’s one more Targaryen kid we haven’t seen yet in ‘House of the Dragon’ — and the latest episode just name-dropped him

    olivia cooke as alicent hightower, lighting candles while wearing a green dress.
    Olivia Cooke as Alicent in season two of "House of the Dragon."

    • Someone finally mentioned Daeron Targaryen "House of the Dragon."
    • Daeron is Alicent and Viserys' youngest son, sent as a ward to Oldtown — the seat of House Hightower.
    • We won't see Daeron this season, but here's what role he plays in "Fire and Blood."

    Warning: Spoilers ahead for "House of the Dragon" season two, episode two and for the book "Fire and Blood."

    On this week's "House of the Dragon," Alicent and Otto Hightower finally remember that there's one more Targaryen/Hightower child floating around in Westeros.

    That kid is Daeron, the youngest of Alicent and Viserys' four children and their third son. In both "Fire and Blood" and "House of the Dragon," Daeron was sent off as a ward to Oldtown, the seat of House Hightower. Now that Aegon II has removed Otto as his Hand (for those who are keeping score at home, this is the second time that's happened), Otto suggests going back to Oldtown to mentor Daeron. Alicent sends him instead to Highgarden, to bring House Tyrell in line.

    Hearing about Daeron is a bit abrupt, given that we never saw him in season one. And you shouldn't expect to see him in season two: Showrunner Ryan Condal told Variety that Daeron hadn't yet been cast, and that at this point in the show, the character hadn't yet had his first dragon ride.

    "He will come to the narrative and have a role to play, just as he does in the book — we're just not there yet in the storytelling," Condal said.

    However, if you're curious about what may be to come, here's what happens to Daeron in "Fire and Blood." That doesn't necessarily mean these events will unfold in the same manner on "House of the Dragon," which has tweaked things (and even made some big changes) in the past.

    But if you're concerned about major spoilers for either, it's best not to read ahead.

    tom glynn-carney as aegon targaryen in house of the dragon. he's sitting in a high backed chair, playing with a steel dagger, and looking across a table
    Tom Glynn-Carney as Aegon II Targaryen in "House of the Dragon" season two.

    Daeron is Alicent and Viserys' youngest child

    In "Fire and Blood," Alicent gives birth to Daeron around the same time Rhaenyra gives birth to her first child, Jacaerys. While "House of the Dragon" doesn't exactly follow the "Fire and Blood" timelines, Condal said that by season one, episode eight, all of the older Targaryen children are around the 17 to 21 age range. It's probably safe to assume that Daeron is, at minimum, in his late teens on the show.

    In the book, Daeron is also bonded to Tessarion, who's described in the book as a "lovely blue she-dragon." Daeron, George R. R. Martin writes in "Fire and Blood," the most charming and well-liked of Alicent's sons, and was sent to serve as a cupbearer and squire to Lord Ormund Hightower in Oldtown at age 12.

    Daeron's positioning in Oldtown came into play during the war, after Otto Hightower asked Ormund to quell several rebelling lords in the Reach. When Ormund was overwhelmed at the Battle of the Honeywine, Daeron saved him by entering the battle on Tessarion. After the battle, Ormund named Daeron a knight, bestowing upon him the title "Ser Daeron the Daring."

    Daeron continued fighting with Lord Hightower in the Reach, eventually advancing on King's Landing after Rhaenyra claimed it during the war.

    Daeron's fate was tied to the town of Tumbleton

    During the war, the town of Tumbleton was one of the last strongholds between Ormund Hightower's march and King's Landing. Two of Rhaenyra's dragon riders, Hugh Hammer and Ulf White (bonded to Vermithor and Silverwing, respectively) were sent to defend it. However, after Daeron and Tessarion arrived, Hugh and Ulf switched sides and razed the town.

    After the conquest, soldiers continued to menace the people of Tumbletown, though two historical accounts in "Fire and Blood" claim that Daeron attempted to stop the pillaging. The forces languished in the city rather than marching on King's Landing, and Hugh and Ulf began to make demands — in Hugh's case, to become a king himself.

    Offput by Hugh and Ulf's ambition, lords serving under Prince Daeron conspired to kill them, and Daeron co-signed the plan. But before they could carry it out, Addam Velaryon (previously Addam of Hull) attacked the city on his dragon Seasmoke, eager to reclaim it and prove his loyalty to Rhaenyra's cause.

    Addam's attack kicked off the Second Battle of Tumbleton while Daeron was still sleeping in his tent. Though the historical records referenced in "Fire and Blood" don't agree with the manner of his death, he was killed at some point during the subsequent battle.

    Tessarion, Seasmoke, and eventually Vermithor fought, and all three dragons died as a result. Addam Velaryon also died during the battle.

    Read the original article on Business Insider
  • I went on my first Carnival cruise — these are the 2 reasons I might not do it again

    person taking picture of Carnival Firenze cruise ship
    I sailed on Carnival's new ship, Carnival Firenze, in May. I have two major gripes about the experience: the mediocre food and the incessant upselling.

    • I spent four nights on Carnival Cruise Line's new Carnival Firenze cruise ship.
    • The quality of the vacation reflects its relatively affordable fares.
    • I have two major gripes about my experience: the lackluster food and incessant upselling.

    People love to hate Carnival Cruise Line. After sailing on the new Carnival Firenze, I now understand why: The food was as bad as the incessant upselling.

    The company's ships have a reputation for being affordable but rowdy, so much so that it had once threatened to fine unruly travelers $500.

    But this sour standing doesn't seem to be negatively impacting business. Lately, it's been the opposite. Its parent company, Carnival Corp, experienced "record" deposits and high-priced bookings in the first quarter of 2024.

    Despite its growing popularity, I don't think I'll willingly book another Carnival cruise, or at least Carnival Firenze, again.
    indoor pool on Carnival Firenze
    Carnival Firenze has an indoor pool.

    And it's not for the reasons you might expect.

    My four nights on Carnival Firenze weren't stellar — not because of the rambunctious crowd (shocker, I know), but because of the terrible food and annoyingly endless upselling.

    Carnival certainly lives up to its reputation of having affordable cruises.
    Carnival Firenze at port
    Carnival Firenze, shown docked at Ensenada, Mexico, is the company's 27th ship.

    The cheapest Carnival Firenze itinerary in 2024 is a four-night sailing for $359 per person, including taxes and fees. That's less than $90 a night for a hotel room at sea, unlimited food, onboard activities, and the chance to see Catalina Island and Ensenada, Mexico.

    Not bad, considering that new ships typically have a steep pricing premium (Royal Caribbean's new Icon of the Seas mega-ship starts at more than $260 a night).

    The fares can’t be beat. And the quality of the food reflects that.
    bowl of soup on Carnival Firenze
    The corn and poblano soup was one of the few dishes I enjoyed with no complaints.

    Look, I'm not expecting caviar and freshly shaved truffles on every plate. I can respect a sloppy burger and simple pasta, as I expected for a Carnival cruise. And seeing complimentary dishes like beef tartare was unexpectedly welcomed.

    Unfortunately, everything I ate was mediocre.
    composite of buffet and a heavily dressed salad
    The buffet had stations for dishes like salads and desserts.

    The best word to describe most of my Carnival Firenze meals is "sweet."

    The honey mustard dressing at the buffet salad station was so sugary it could've been a dessert. But even the thick, saccharine texture couldn't moisten up the incredibly bone-dry chicken.

    Sure, sure. Honey mustard is supposed to be jam-packed with sugar, and I poured it with a heavy hand. But I think a salad dressing shouldn't send diners into a sugar rush.

    Some savory dishes were overpowered by unnecessary sweetness.
    plate of shrimp, fish cake, vegetables tomato sauce on Carnival Firenze
    The shrimp and fish cake dish at the Michelangelo dining room came with vegetables and an ultra-sweet tomato sauce.

    My main dining room entrée of shrimp and fish cake could've been great. The shrimp was perfectly bouncy, and while the fish cake was questionably mushy, it was seasoned well with a dried garlicky, oniony spice mix.

    Unfortunately, the accompanying tomato sauce, sweetened like it was meant to be a sorbet, lost all of the dish's accolades.

    A good tomato sauce strikes a delicate balance between sweetness and acidity. This was just sugar — and a profound ability to make decent seafood taste bad.

    The dining room's clams and linguini could've also been a win if not for some major issues.
    composite of Carnival Firenze ship pasta and plastic
    I found a small piece of plastic in my pasta dish.

    I didn't love that it came with only four or five clams, but I do love pasta dishes with a contrasting texture!

    Unfortunately, said "texture" was a hard, small piece of plastic hidden among the mound of noodles.

    If the food wasn’t sweet, it was heavy.
    plate of burger and fries on carnival Firenze
    Guy's Burger Joint's burgers came with a side of fries.

    The Guy Fieri-branded burger joint accrued lines before it opened for lunch. I, drawn to hyped food places like a moth to a light, was excited by its popularity.

    Unfortunately, I couldn't enjoy it for long. I hit a food coma about four bites into the decadently greasy pepperoni pizza burger, served with a thick slab of fried mozzarella.

    By day two, I began dreaming of light vegetables, freshness, and fiber.
    plate of vegetables and sandwiches on Carnival Firenze
    The buffet-style La Strada Grill offered options like mac and cheese, a quinoa and chickpea salad, and grilled vegetables.

    But the two complimentary dining venues that catered to these needs — the Fresh Creations salad stand and La Strada Grill with sandwiches and sides — were only open during the last day of the sailing. At that point, the lack of fiber had already done its damage.

    I even tried ordering off the vegan menu for breakfast one morning. Unfortunately, I was denied my meatless dish: The waiter said vegan breakfasts had to be ordered the night before, a restriction I've yet to see on another cruise.

    The mediocre food marred my experience, but it wasn't the worst part of my Carnival cruise.
    seafood on ice with price tags on Carnival Firenze
    During the day, the breakfast and chicken shack are complimentary. At night, the space becomes a seafood shack that sells $18 lobster rolls.

    That title goes to the incessant, in-your-face upselling, done with a persistent annoyance reminiscent of an annoying fly buzzing around your home.

    On paper, Carnival offers some ultra-cheap cruise fares. In reality, once you board the ship, you'll be met with an unsavory amount of pay-to-play options that could quickly double your vacation cost.

    Mass-market cruise lines have been increasingly upselling on-board amenities and activities.
    composite of buffet and price of wings on Carnival Firenze
    The cost of wings ranged from six pieces for $5 to 24 for $18.

    On Norwegian's newer ships, this includes slapping a $10 fee on the mini-golf course. On Royal Caribbean's latest vessel, this means paying $49 for a ropes course that could be completed in less than a minute.

    But on Carnival, even complimentary venues had pay-to-play options.

    For example, the buffet, where guests had to pay for chicken wings.
    composite of buffet and price of wings on Carnival Firenze
    The cost of wings ranged from six pieces for $5 to 24 for $18.

    Or the free dining room, where breakfast juices — shown by a waiter at each table — could be purchased for $5.

    Looking for a midday snack? You could hit complimentary venues like Il Mercato for sausages or the pizza stand for, well, pizza. Just be prepared to pay $6 if you want a Korean barbecue steak pie instead of pepperoni.

    The dreaded dollar sign symbol followed me day to night, on and off the ship.
    people watching movie on Carnival Firenze
    The cruise hosted nightly movie showings near the indoor pool

    The nightly movie screenings were free to attend. But if you want a bag of buttery popcorn, you'll have to pay $4.

    That's the same price guests had to pay if they wanted to take a shuttle from the port in Ensenada, Mexico, to downtown.

    Even scheduled on-board activities had unnecessarily gratuitous upcharges.
    hand holding bag of green tea
    Bigelow's green tea was one of two complimentary options at "Tea Time."

    Tea bags during "Tea Time" were $1.50. Unaware of the price before being approached by the server, I declined on the principle of not wanting to pay.

    A few minutes later, he returned to inform me that he did, in fact, have two free options stashed behind the up-charged ones: Lipton and Bigelow's green tea — the only tea bags available at the buffet.

    At breakfast, a server joked that my croissant and Lipton tea would cost $20.
    breakfast sandwich on carnival firenze
    A breakfast sandwich with a side of hashbrowns.

    If I didn't know any better, I would've believed him. It seemed like almost everything I wanted came with a sneaky price tag, as intended by its parent company.

    Travelers spent more money aboard Carnival Corp's ships in the first quarter of 2024 than in the same time last year. To continue this success, Josh Weinstein, president and CEO of Carnival Corp, told investors in March that the company will continue to "push and press" its cruise lines to "optimize and maximize both on the ticket and onboard spending."

    In truth, the ship does have some redeeming qualities.
    composite of Carnival Firenze ship artwork and singers in costumes
    A spokesperson for Carnival told Business Insider that Firenze underwent a two-month refresh to "install the Carnival Fun Italian Style Concept."

    The mini-golf course, waterslides, board games, and elevated ropes course were complimentary and a great way for families to pass sea days.

    I arrogantly found the whole Italy-themed decor (it is called Firenze, after all) a bit tacky. But if you love the idea of a garish Las Vegas-ified Italy — think, the Walmart version of the Venetian — you could find some joy in the kitsch.

    But these amenities weren’t enough to overlook the mediocre food and difficult-to-resist upselling.
    water slide and kid's water playground on Carnival Firenze
    The fare includes access to amenities like the waterslides and kid's water playground.

    Cruises are meant to be relaxing and fun. There's nothing relaxing about having to think about your finances whenever you're met with a pay-to-play option, which felt constant on Carnival Firenze. Nor is there anything fun about chewing into a piece of hidden plastic.

    If you want the vacation of your dreams on Carnival's new ship, be prepared to pay up. But at that point, you might as well save that money for another ship — or cruise line.

    Read the original article on Business Insider
  • Is the FY25 outlook compelling for Wesfarmers shares?

    A woman looks at a tablet device while in the aisles of a hardware style store amid stacked boxes on shelves representing Bunnings and the Wesfarmers share price

    Wesfarmers Ltd (ASX: WES) shares have convincingly beaten the market in 2024 to date, with an increase of 14%, while the S&P/ASX 200 Index (ASX: XJO) has only gone up by 1%. Based on some forecasts, the company may also be able to look forward to a good FY25.

    The owner of Bunnings, Kmart and Officeworks has managed to succeed in this inflationary environment this year so far. But, what’s next?

    Let’s look at both what the company has said in recent times about its outlook and what analysts estimate could happen in the 2025 financial year.

    Outlook for the divisional operations

    The last update from Wesfarmers was the 2024 strategy briefing day. The ASX share said it’s “well positioned to deliver strong growth and returns over the long-term.”

    The company said it has businesses with attractive growth opportunities, growing addressable markets, new product and service offerings, and network and population growth. Its retailers are well-positioned for demand growth from demographic changes, and they have opportunities for productivity and efficiency benefits.

    Looking at Bunnings, the core profit generator and key division for Wesfarmers shares, the ASX share said the hardware business is focused on “driving sustainable earnings growth over the long term in both consumer and commercial segments and across in-store and online channels”. The ASX retail share revealed Bunnings’ value credentials are resonating with “increasingly value-conscious customers”.

    Wesfarmers noted that population growth and housing demand remain “positive macroeconomic drivers” for Bunnings. It also said that it continues to “invest in new and expanded ranges, optimising space, supply chain and accelerating data and technology to improve the customer offer and maintain a low-cost model”.

    With Kmart, Wesfarmers said progress on a consistent strategic agenda has allowed the discount retailer to continue growing its market share of customers’ wallets. The company said the strength of its “world-class Anko product development capability is a key competitive advantage.”

    The company is working on growing Kmart’s addressable market in Australia by expanding into new categories and extending existing categories. Kmart is also looking to explore “new and profitable channels by expanding Anko into new markets globally through tailored business models.”

    Officeworks is delivering profitable growth by “meeting the changing needs of customers as they work, learn, create and connect”. It is also working on offering a wider range, accelerating its growth with businesses, leveraging its data and loyalty programs, and expanding the store network. Officeworks is also working on productivity and efficiency improvements.

    Finally, with the Wesfarmers chemical, energy and fertiliser (WesCEF) business, it’s investing to improve efficiency and progressing production capacity expansions to facilitate long-term growth. The company is working to secure competitively priced natural gas amid a forecast supply deficit.

    WesCEF is advancing the Covalent lithium project. The refinery construction recently hit the 75% completion milestone, and the focus is shifting to commissioning activities. Lithium hydroxide production is expected in the first half of the 2025 calendar year.

    Analyst forecasts for Wesfarmers shares

    The broker UBS has forecast that Wesfarmers can generate $46.2 billion of revenue in FY25, up from the forecast of $44 billion in FY24.

    UBS also predicts Wesfarmers can generate $2.77 billion of net profit after tax (NPAT) in FY25, up from $2.56 billion in FY24. This translates into potential earnings per share (EPS) of $2.70, putting the current Wesfarmers share price at 24x FY25’s estimated earnings.

    The broker has suggested Wesfarmers could pay an annual dividend per share of $2.16 in FY24.

    UBS has a price target of $66 on Wesfarmers shares, which implies a possible rise of 1% over the next 12 months.

    The post Is the FY25 outlook compelling for Wesfarmers shares? appeared first on The Motley Fool Australia.

    Should you invest $1,000 in Wesfarmers Limited right now?

    Before you buy Wesfarmers Limited shares, consider this:

    Motley Fool investing expert Scott Phillips just revealed what he believes are the 5 best stocks for investors to buy right now… and Wesfarmers Limited wasn’t one of them.

    The online investing service he’s run for over a decade, Motley Fool Share Advisor, has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

    And right now, Scott thinks there are 5 stocks that may be better buys…

    See The 5 Stocks
    *Returns as of 24 June 2024

    More reading

    Motley Fool contributor Tristan Harrison has no position in any of the stocks mentioned. The Motley Fool Australia’s parent company Motley Fool Holdings Inc. has positions in and has recommended Wesfarmers. The Motley Fool Australia has positions in and has recommended Wesfarmers. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

  • 5 things to watch on the ASX 200 on Tuesday

    On Monday, the S&P/ASX 200 Index (ASX: XJO) started the week in a disappointing fashion. The benchmark index fell 0.8% to 7,733.7 points.

    Will the market be able to bounce back from this on Tuesday? Here are five things to watch:

    ASX 200 expected to rebound

    The Australian share market is expected to rebound on Tuesday despite a mixed start to the week on Wall Street. According to the latest SPI futures, the ASX 200 is poised to open the day 42 points or 0.55% higher. On Wall Street, the Dow Jones was up 0.7%, but the S&P 500 fell 0.3% and the Nasdaq dropped 1.1%.

    Paladin Energy acquisition

    The Paladin Energy Ltd (ASX: PDN) share price will be on watch today after the uranium miner announced a major acquisition. Paladin Energy has signed an agreement to acquire Fission Uranium Corp. (TSX: FCU) through an all-scrip deal at 0.1076 shares per Fission share. This values the Canadian uranium miner at C$1.140 billion (A$1.25 billion). The transaction is targeted to close in the September 2024 quarter.

    Oil prices storm higher

    It could be a good session for ASX 200 energy shares Santos Ltd (ASX: STO) and Karoon Energy Ltd (ASX: KAR) after oil prices stormed higher overnight. According to Bloomberg, the WTI crude oil price is up 1.2% to US$81.68 a barrel and the Brent crude oil price is up 1% to US$86.06 a barrel. Oil prices have been rising thanks to optimism that summer fuel demand will draw down inventories and tighten the market.

    Telstra named as a buy

    Telstra Group Ltd (ASX: TLS) shares remain good value according to analysts at Bell Potter. This morning, the broker has reaffirmed its buy rating with a trimmed price target of $4.20. The broker believes the telco giant’s shares are undervalued based on the discount they are trading at to other large cap peers. It said: “We view some discount as appropriate but in our view this looks excessive, particularly given the forecast mid to high single digit EPS growth over the next few years, strong market position and the potential for some or all of InfraCo to be sold in the medium term.”

    Gold price rises

    ASX 200 gold miners Evolution Mining Ltd (ASX: EVN) and Regis Resources Limited (ASX: RRL) could have a good session on Tuesday after the gold price pushed higher overnight. According to CNBC, the spot gold price is up 0.6% to US$2,345.9 an ounce. A softer US dollar boosted the precious metal.

    The post 5 things to watch on the ASX 200 on Tuesday appeared first on The Motley Fool Australia.

    Should you invest $1,000 in Evolution Mining Limited right now?

    Before you buy Evolution Mining Limited shares, consider this:

    Motley Fool investing expert Scott Phillips just revealed what he believes are the 5 best stocks for investors to buy right now… and Evolution Mining Limited wasn’t one of them.

    The online investing service he’s run for over a decade, Motley Fool Share Advisor, has provided thousands of paying members with stock picks that have doubled, tripled or even more.*

    And right now, Scott thinks there are 5 stocks that may be better buys…

    See The 5 Stocks
    *Returns as of 24 June 2024

    More reading

    Motley Fool contributor James Mickleboro has no position in any of the stocks mentioned. The Motley Fool Australia’s parent company Motley Fool Holdings Inc. has no position in any of the stocks mentioned. The Motley Fool Australia has positions in and has recommended Telstra Group. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

  • I’m an interior decorator. Here are 8 things I would never have in my backyard.

    A wooden deck with an upholstered yellow couch, two chairs with white cushions, and several planters
    As an interior decorator, there are several items I wouldn't put in my backyard.

    • As an interior decorator, there are a few things I'd never have in my backyard. 
    • In my opinion, plastic furniture and vinyl fencing can disrupt the natural beauty of a garden.
    • I find that solar-powered lights are unreliable and aren't bright enough during dark winter months.

    Home improvements like landscaping projects and backyard renovations can range from a few hundred dollars to over $20,000, so it's important to make sure any changes to your outdoor space are a worthwhile investment.

    As an interior decorator, I encourage my clients to create a comfortable backyard space with a no-frills approach that enhances the natural environment. However, there are a lot of materials and design choices I'd avoid when creating a classic-looking yard space.

    Here are eight things I would never have in my backyard as an interior decorator.

    Plastic furniture doesn’t feel sophisticated to me.
    Three plastic lawn chairs on lawn. The chairs are light-gray, pink, and teal
    Most colorful plastic furniture fades in the sun.

    In my opinion, colorful plastic chairs and tables feel flimsy and distract from the yard's natural beauty.

    Unless you're willing to spring for a more durable option like Polywood, which is made from high-quality recycled plastic, colorful furniture will likely fade and wear quickly in the sun.

    Instead, I create a timeless garden space using heavy wrought-iron or wooden furniture.

    A fully hardscaped backyard is my nightmare.  
    A gray concrete house with large pillars and concrete slabs on the ground, with grass in between each slab. A pool and fence sits in the backyard as well
    Too much concrete can look a little sad to me.

    Hardscaping, or incorporating non-natural elements like stone walls, decks, or fences, can help create functional outdoor spaces for entertaining. These non-natural elements can be especially appealing to people who don't want to take care of lots of live plants.

    However, I find that many designers overdo it when it comes to hardscaping — and to me, a wall-to-wall concrete yard with little plant life is a bit sad-looking and difficult to update.

    You don't need to remove all vegetation to have a low-maintenance backyard. I recommend researching native plants or consulting with a landscaper to establish a beautiful, biodiverse garden that's easy to care for. 

    I wouldn't recommend outdoor rugs in most climates.
    A black deck with a brown "welcome" mat in front of the wooden door, which has a painted blue frame
    I'd advise keeping outdoor rugs in portions of the backyard that are covered.

    Outdoor rugs are great in dry climates or areas where a portion of the yard is covered. However, they can get moldy and become maintenance nightmares in areas with heavy rainfall or pollen. 

    I like to create interest and dimension in the yard by using various ground coverings like stone, tile, or wood decking. By diversifying my materials, I get the same effect as a rug but in a durable, design-focused way.

    I find solar-powered path lights to be unreliable.
    A small path light next to a bush along a brick walkway. More bushes and two more path lights are in the background
    Instead, I'd opt for path lights with regular bulbs.

    I find that solar-powered lights are unreliable and aren't bright enough during dark winter months. Therefore, I recommend installing path lights or other outdoor fixtures with regular bulbs.

    For easy maintenance, select fixtures that allow bulb replacements instead of options that require removing the entire structure. 

    Outdoor ottomans and poufs are not worth the maintenance for me.
    An L-shaped couch with white cushions and pillows and a wooden coffee table in front of it. A black and white roof stands over the couch
    I don't want to deal with the maintenance and upkeep upholstered outdoor furniture requires.

    I avoid large, fabric-heavy furniture like ottomans and poufs because they need to be protected from the elements during harsh weather and require lots of storage space.

    Instead, I opt for woven-rope furniture or high-quality metal pieces with cushions. However, I make sure the cushions are made from durable materials like Sunbrella, which is resistant to fading and UV rays.

    These synthetic fibers still need annual cleaning, and the cushions should be stored during rainy days or the offseason. However, these types of pieces are made to last and are more forgiving for low-maintenance backyards. 

    I find vinyl fencing lacks the charm of real wood.
    A white vinyl fence with gravel and bricks in front of it. A rose bush and trees surround the fence
    I don't like the look of vinyl fencing.

    Vinyl fencing is popular for its low-maintenance qualities, but I don't like the look of sleek plastic in a natural landscape.

    I prefer traditional wooden fencing, which is usually less expensive to install than vinyl and can blend into the yard as it naturally fades. Instead of painting a wooden fence, I recommend staining it for a long-lasting treatment that matches the yard's natural color palette. 

    I'm not a fan of too many lawn ornaments. 
    Several lawn ornaments, including cartoonish animals and flamingos, on lawn
    Lots of garden ornaments can look too busy.

    I find plastic trinkets, wind spinners, and garden gnomes charming in moderation, but I prefer to use live plants and landscaping as the main decoration.

    For a quirky backyard with sophisticated embellishments, I lean toward decor made from natural materials like stone and glass. These materials usually resist sun fading, which can make the decor look shabby. 

    I don’t recommend stamped concrete.
    A fire pit with wood in it sitting along a patio with stamped concrete and grass around the edges of the area
    Though it can be a budget-friendly option, stamped concrete has many downsides.

    Stamped concrete, which creates a design that mimics brick or stone, is usually budget-friendly. However, I don't recommend it over traditional pavers.

    Stamped concrete often gets slippery when wet, is difficult to repair, and can crack over time. 

    On the other hand, I find most pavers' natural imperfections visually beautiful. Pavers are usually very durable, making them an investment that adds value to the home.

    Read the original article on Business Insider
  • How YouTube became a TV powerhouse and how much ad revenue it makes

    MrBeast
    YouTube star MrBeast.

    • YouTube dominates streaming TV viewing, surpassing Netflix in 2023 viewership metrics.
    • Streaming now accounts for 39% of TV viewing time, with YouTube leading for 12 months.
    • Here's a breakdown of YouTube's rise to $8.1 billion in quarterly ad revenue.

    People are catching on to the fact that YouTube is ruling TV.

    Streaming is quickly replacing traditional TV, and the place people are spending much of their time watching streaming video is YouTube.

    The Google-owned video platform dominated streaming TV viewing for all of 2023, ahead of Netflix, by one widely cited measurement. YouTube is increasingly becoming today's "must-see" TV for people, especially younger generations, with free videos uploaded by creators like MrBeast; free, ad-supported shows and movies from big Hollywood distributors like Disney, Warner Bros. Discovery, and Paramount; and live sports via YouTubeTV add-on, NFL Sunday Ticket,

    It's also pitching itself as a one-stop entertainment shop with Primetime Channels, a 2-year-old service that lets users subscribe directly to streaming services like Showtime, Starz, and Paramount+ through YouTube.

    YouTube is winning with advertisers because it can service everyone from local pizza shops to CPG giants like Procter & Gamble.

    Here's a breakdown of YouTube's rise and what it means for other entertainment players competing for people's attention and the advertisers trying to reach them.

    How big is YouTube's viewership and user base?

    Any way you slice it, YouTube is enormous. It's the most used Android app after TikTok, with users averaging 28 hours a month, according to a widely cited data report from January 2024. It was estimated to have the biggest social-media advertising audience, with 2.5 billion users per month, as of that January report.

    In streaming, which now accounts for nearly 39% of people's TV viewing time, YouTube has been winning hands down for some time now. YouTube dominated view time for 12 months in a row, according to Nielsen. In May, YouTube accounted for 9.7% of viewing time, ahead of Netflix's 7.9%.

    With 500 hours of videos uploaded every minute, YouTube pitches itself as a place that serves every possible interest, from creator content to music, news, educational videos, and more.

    The Gauge, which Nielsen launched in 2021, isn't a complete picture of TV viewing. It only measures viewership on TV sets, not mobile devices. It also only includes free YouTube, not YouTube TV, YouTube's pay TV service. Based on paid subscriptions, Netflix still reigns, with about 270 million subscribers worldwide.

    Meet the 33 people with the most power at YouTube, the world's biggest online video company

    Looking at media consumption another way, Nielsen recently released its Media Distributor Gauge, which reflects total viewing by media distributors across broadcast, cable, and streaming. With those platforms included, YouTube takes second place in monthly TV viewing, behind linear giant Disney, with an 11.5% share.

    Still, there's no denying YouTube's enormous reach, which it has leveraged to become an advertising powerhouse.

    YouTube quarterly revenue hit $8.1 billion, but some brands still shy away

    YouTube's user-generated content continues to concern big brands that insist on major quality control. It doesn't seem to have discouraged them too much, however. YouTube had $8.1 billion in advertising revenue in the first quarter of 2024, up 20% over the year-ago quarter, while linear TV revenue is declining as audiences shift over to streaming.

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    YouTube also benefited when the Hollywood strikes shut down TV productions, leading advertisers to look for alternatives to network TV.

    Read about how YouTube is pitching Madison Ave for TV dollars

    How YouTube became a TV giant

    YouTube touts its revenue-sharing model to fund creator content as a key strength, saying that, unlike the traditional Hollywood studio model, it ensures that it continually produces hits. YouTube trumpeted that in the past three years, it paid out $70 billion to creators, artists, and media companies, which makes it a bigger spender on content than Netflix.

    Read Business Insider's analysis of YouTube's domination of the living room

    Along the way, it's launched products that promise a high-quality environment for advertisers, like YouTube Select, which lets advertisers run ads on the top 5% of its most popular programming. In 2023, YouTube reached a deal to make NFL's Sunday Ticket games an add-on for YouTube TV subscribers.

    Read Business Insider's story about how YouTube has become one of the biggest pay-TV services in the US

    YouTube's reach in entertainment stretches beyond TV viewing. In February, it announced that it hit 100 million subscribers to YouTube Premium and Music, including free trials. YouTube Premium is a $13.99 a month service that includes features like ad-free viewing, offline viewing, and YouTube Music (which is ad-free). YouTube Music is $10.99 a month. YouTube TV is a $72.99 a month bundle of TV channels.

    See new data showing how YouTube's push into other entertainment services is beating Netflix in the fight to be a 'must-have' service

    How YouTube works with creators

    YouTube has lately been touting how much it pays out to creators. It says it now shares revenue with 25% of creators in its YouTube Partner Program through Shorts, its TikTok competitor. Those creators get 45% of the ad revenue generated (after an undisclosed amount goes to record labels) on those videos, which run 60 seconds or less; creators of long-form videos get 55% of the ad revenue.

    Read more about how YouTube pays creators

    YouTube emphasized that creators are making money from the platform in other ways. YouTube is also promoting gen AI tools that it's giving creators to boost their videos and music.

    Learn how influencers get paid and make money on TikTok, Instagram, and YouTube

    Young people prefer YouTube over Netflix and Disney+

    A common knock on YouTube is that it's largely low value. Yet, tell that to younger people, who prefer to spend time with YouTube over entertainment stalwarts from Disney to Warner Bros. Discovery.

    YouTube dominates in areas important to Gen Z (user-generated video) and not where it matters less (live sports).

    New research from Deloitte shows members of Gen Z prefer to watch social video and livestreams (47%) about twice as much as TV shows (24%) and four times as much as movies (11%). Surveys also show similar patterns among Gen Alpha.

    Those preferences could change as they age, but that would entail changing not just what they watch, but their preferred devices.

    Explore why Gen Z's preference for YouTube is a problem for streamers like Netflix and Disney+

    What YouTube's rise means for Netflix and other entertainment companies

    YouTube's hold on young people suggests a brighter future for YouTube than Netflix and traditional media companies, whose businesses depend on subscriptions as well as advertising.

    Deloitte found that Gen Zers were three times more likely to be influenced by ads on social media than streaming.

    The survey found that people of all ages are questioning the value of streaming media, where subscription prices have been rising, and about half feel it's hard to find something to watch.

    Legacy entertainment companies have come to treat YouTube as a distributor, acknowledging they can't very well ignore its enormous reach. But in doing so, they're playing on a platform whose rules they can't control.

    Read how a new startup from 2 Twitch alums is trying to get Gen Z to watch TV

    YouTube's dominance faces fresh challenges

    YouTube's dominance has made it the target of critics. It's been accused of violating children's privacy. Critics have asked the government to probe Google and YouTube's dominance.

    It also continues to face brand safety concerns by advertisers as well as increased competition now that all the major streamers have ad tiers. YouTube's user-generated content continues to concern big brands that insist on more quality control, while other streamers say they guarantee a low-risk environment for advertisers.

    YouTube's reputation got renewed attention in June 2023 when advertising analytics company Adalytics shared research showing Google violated its standards when it ran advertisers' video ads on other websites. A subsequent Adalytics report alleged YouTube served ads that may have led to improper tracking of kids online. Google has disputed those reports.

    Finally, many advertisers have become fed up with Google's dominance of the ad ecosystem (which is now under antitrust scrutiny) and have more options to spend their marketing budgets these days.

    Read the original article on Business Insider