• I built a recruiting platform for AI jobs. Here’s the challenging reality of the AI talent wars.

    a man in a gray suit poses outside
    Alfredo Mercedes.

    • Alfredo Mercedes built an AI-enabled modular recruiting platform after starting his career in defense tech.
    • He runs his platform, which lives inside a VC fund, remotely from Medellín, Colombia.
    • He said he's seeing AI companies struggle with overheated compensation and employee retention.

    This as-told-to essay is based on a conversation with Alfredo Mercedes, the 27-year-old founder of VU Talent Partners based in Medellín, Colombia. It has been edited for length and clarity.

    I'm the founder of VU Talent Partners, and I recently relocated from Orlando to Medellín, Colombia.

    I started my career in the Marine Corps Reserve, where I trained as an infantry mortarman. I next worked as an executive recruiter at Daversa Partners, an executive retained search firm for VC portfolio companies, where I specialized in placing executives in cybersecurity and defense technology roles.

    I left Daversa in August 2024 for a six-figure role at Defense Unicorns, a Series A defense technology company that delivers AI and open-source capabilities to national security and DoD systems.

    Company pivots created uncertainty around my job. I could've moved into a leadership role, but it wasn't aligned with my personal vision. I wanted to build something of my own where people and venture intersect, helping innovative tech founders scale teams that advance democracy and security for real-world problems.

    I took a layoff with severance in December. After leaving Defense Unicorns, I was unsure of my next move. Now I run an AI-enabled modular recruiting platform inside a global VC firm.

    A VC firm recruited me for my current role

    In January, I was recruited by VU Venture Partners after the GP reached out to reconnect since we had crossed paths years before to launch VU Talent Partners, where I lead today. Our goal is to eliminate the chaos of scaling by building talent infrastructure that scales with startups.

    I had built a reputation in defense and frontier tech recruiting. VU Venture Partners came with a unique proposition: Instead of building another search firm, what if we built a talent platform born inside the fund, powered by the same data and signals on which startups rely?

    I jumped at the opportunity

    It helped that VU Venture Partners was also a perfect fit, as I was a graduate of the Venture University Accelerator, and VU Venture Partners is an early-stage global venture capital fund.

    I'm the founder and CEO, which comes with a 50/50 split of ownership and profit. I run the VU Talent Partners platform on a day-to-day basis, while the VC provides capital, infrastructure, and network leverage.

    3 things made me feel confident to leave a high-paying career and take this risk

    First, I had a personal runway. I received rental income from my house in Orlando, which I own, and I lowered my living costs by relocating to Medellín, Colombia, and giving myself some breathing room.

    Living in Medellín, Colombia, is more affordable in almost every aspect of cost of living, including rent, transportation, food, and entertainment. I live in a two-story penthouse in the main district area for $1,200 a month. Groceries delivered to my house in 30 minutes cost $40. Ubering anywhere in the city costs $10.

    Second, I felt the market demand. Startups are scaling leaner, and venture firms are struggling with refreshed talent sourcing. As AI became a capacity multiplier, I felt recruiting infrastructure and speed to outcomes were missing pieces, especially.

    Third, I knew I would be a unique fit. With my military experience, executive recruiting expertise, and startup operator skill set, I knew I could deliver results confidently.

    From my front-row seat to the AI talent wars, these are the biggest challenges I'm seeing

    • Overheated compensation: I've seen AI roles with total potential compensation north of $1M, squeezing startups out of the competition.
    • Signal vs. noise: Thousands of people rebrand as "AI experts," but few have shipped real systems. Filtering that talent is critical.
    • Dual-use talent gap: Defense and frontier companies, in particular, need employees who can operate at the intersection of AI, government, and enterprise.
    • Retention: Landing talent is one thing, but keeping them engaged when they're constantly approached with offers is another.

    My story is about building a life centered on ownership, resilience, and alignment. The Corps taught me grit. Recruiting taught me leverage. Venture taught me scale. AI is teaching me code.

    At 27, I'm focused and still learning, all while creating a people-first infrastructure that outlasts me by helping teams scale talent, not overhead.

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  • Meet the trucks-and-bulldozers companies getting rich from the AI boom

    A yellow Caterpillar bulldozer is parked at an expo.
    Industrial giants like Caterpillar are supplying dozens of power generators fueling data centers.

    • The companies making money off the AI boom aren't the ones you might expect.
    • Caterpillar, Cummins, and others have made billions of dollars selling generators to data centers.
    • Some analysts have raised concerns about investors overpaying, while the companies foresee years of demand.

    For the last century, Caterpillar's calling card has been its trademark macaroni-yellow backhoes and bulldozers. Increasingly, customers are interested in something else: the generators powering the artificial intelligence boom.

    At hundreds of data center construction sites across the US, Caterpillar — alongside Cummins, Generac, and Rolls-Royce — supplies dozens of these machines. With some capable of powering more than 1,000 homes, generators ensure that AI models and cloud software can run without interruption.

    These hulking devices, it turns out, are cash cows. While the surge in AI demand has fueled hundreds of billions of dollars in spending, much of that hasn't yet flowed to the usual suspects in Big Tech. Instead, it has ended up in the hands of builders, blue-collar laborers, and companies like Caterpillar and Cummins, which manufacture unsexy but crucial equipment.

    Both companies have beaten the S&P 500 over the past year — and their stock prices have spiked even more than that of many major data-center customers, including Amazon, Meta, and Microsoft. Like the California Gold Rush's picks-and-shovels purveyors before them, industrial vendors are cashing in on the AI boom.

    Small multiple line chart

    Plenty of non-tech companies have benefited from AI spending, including companies like Primoris and Dycom Industries that lay pipes and fiber that connect data centers to natural gas and the internet. Generator companies are particularly well-positioned: As hyperscalers race to build power-hungry data centers, the demand for backup and off-grid electricity has ballooned.

    "Power generation is a business that has never seen this kind of scale, in any way, ever," Tom Shepherd, a data center executive at Cummins, told Business Insider.

    Data centers are a bright spot for industrial businesses

    About a decade ago, Shepherd oversaw a $50 million-a-year regional power-generation business in Oklahoma that largely sold Cummins systems to customers like hospitals and wastewater plants. He recalled just one large data center in his territory, run by Google.

    "There just wasn't the scale," he said.

    Today, Google's parent company, Alphabet, has more than two dozen data centers online or in development across the US. It has revised its planned capex spending for 2025 upwards every quarter, and now estimates that it will spend at least $91 billion by the end of the year. That's a fraction of the $7 trillion that will be spent on data centers globally by 2030, per McKinsey.

    For manufacturing-oriented industrial businesses that have faced threats from tariffs, rising expenses, and persistently high interest rates, data center demand is a welcome bright spot. Business Insider previously used diesel generator air permits to estimate data center growth and found that if all permitted data centers went online, their electricity use could be as much as the entire state of Florida.

    Sales of Cummins' signature truck engines have slipped over the past year, but the company sold $2.6 billion of power-generation equipment to the data-center industry last year and expects that number to grow by 30 to 35% this year, CEO Jennifer Rumsey said on a conference call last month.

    The power-generation segment of Caterpillar — often shortened to Cat — grew from 8.4% of its total sales in 2021 to more than 14% of its sales in the first nine months of this year. And Rolls-Royce's power-systems unit reported record revenue in February, driven partly by 46% annual growth in data-center sales.

    Their stock prices have also soared. Both hit all-time highs this week; Cat closed above $590 a share on Wednesday, topping the previous high set after beating earnings in October, and Cummins shares crossed $507 on Wednesday.

    Analysts are generally bullish. According to information tracked by the companies, over the past year, the percentage of analysts who think investors should buy Cat's stock has grown from 41% to 54%; for Cummins, the share has gone from one-third to half.

    Some analysts have sounded alarms, but the companies aren't worried

    Some indicators suggest the market took the picks-and-shovels trade too far. In October, Morgan Stanley estimated that Cat's power-generation arm was valued by investors at 60-to-100 times its operating income. At Nvidia, the same multiple was 25 times; at GE Verova, another electrical-equipment business, the multiple was 28 times.

    Melissa Busen, who runs the electrical power division at Cat, says she's not worried. The company's $39.8 billion order backlog is almost triple what it was five years ago, and Busen said the largest customers are making plans for years down the road.

    floor of layafette cat factory
    Caterpillar has been selling hulking devices to power the AI boom — and recently expanded its Indiana factory to increase output.

    If one of them has hardships, she said, another will take its place. She noted that Cat has been supplying the data-center industry since the early 1990s and has "been able to build true partnerships" with the new crop of hyperscalers.

    Cat broke ground last year on a $725 million expansion of its engine factory in Lafayette, Indiana, where it currently employs 1,900 people. The expansion will more than double the company's output of the engines that data-center developers are demanding, and is set to come online in 2027. Expansions are also underway at Rolls-Royce plants that build data-center generator parts in South Carolina and Minnesota.

    Data center construction in Asia and Europe is also a component of demand, and many generators are manufactured outside the US. Cummins said earlier this year that it planned to invest $200 million across its power-generation manufacturing sites in India, England, and the US. The company plans to double the production capacity of the giant, 95-liter engines that drive data-center generators.

    The money isn't just in backup generators that sit idle most of the time, either. In the race for power, utilities aren't able to connect companies to the electric grid fast enough. Increasingly, Cat and Cummins have been called on by Microsoft, Amazon, hyperscalers like Coreweave, and regional players like Joule for natural gas-burning generators and turbines that can run 24/7 for months or even years.

    Cat's Busen said customers don't just want to talk about engines and turbines — they want to talk about "a complete, integrated solution" to their electrical needs, including things like batteries, inverters, and control systems.

    The biggest limiting factor for now, said Shepherd, is "the physical ability of our society to build this kind of infrastructure."

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  • Salesforce CEO Marc Benioff says he might rename the company ‘Agentforce’

    Marc Benioff at an event, wearing a black suit and bow tie.
    Salesforce CEO and cofounder Marc Benioff

    • Salesforce CEO Marc Benioff is rebranding many products under the Agentforce name.
    • Benioff says customers prefer AI agent terminology over cloud, based on recent focus groups.
    • Salesforce might rename the entire company Agentforce, Benioff told Business Insider this week.

    Salesforce CEO Marc Benioff is done talking about the cloud and is renaming everything after its AI software Agentforce — perhaps even the whole company.

    Salesforce slapped the "Agentforce" moniker on many of its products and services recently. And when the company reported earnings this week, there were updated names for several offerings. Sales is now "Agentforce Sales." The Service offering is "Agentforce Service," and Platform became "Agentforce 365 Platform," and so on.

    A Salesforce employee recently told Business Insider that the company might change its official corporate name to Agentforce. This was mentioned partly in jest. However, during an interview with Benioff late on Wednesday, the CEO confirmed this is a possibility.

    "It might," Benioff he told Business Insider. "That would not shock me."

    There's precedent for such radical moves in the industry, as companies shift focus to new technologies or strategies. Mark Zuckerberg famously changed Facebook's name to Meta. Google's cofounders also changed their corporate name to Alphabet. Jack Dorsey's Square became Block.

    From cloud to AI agents

    Salesforce was born in the cloud, so that tech buzzword has been attached to many products over the years: Sales Cloud, Service Cloud, Data Cloud.

    Now customers don't want to hear about the cloud anymore, Benioff said in the interview. He learned this during recent focus groups ahead of the company's annual Dreamforce conference in October. Instead, clients want to talk about AI agents.

    "I dropped the word cloud totally," he said. "I did it at Dreamforce. Did you notice I never used it in the keynote? We learned in focus groups customers don't talk about cloud anymore. They just want to talk about their agentic interface."

    Salesforce renamed Data Cloud, its data platform, to "Data 360" and announced the change during Dreamforce. Data 360 is central to the company's 2026 strategic plan, which Benioff also discussed with Business Insider during the interview.

    Salesforce has made a huge bet on AI agents. Some insiders have cast doubt on the initiative, but Wednesday's earnings showed some positive signs as the company raised its revenue forecast.

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  • Harvey’s $8 billion question: How much money does it actually save lawyers?

    A hip, young professional standing with his hands in his pockets.
    Winston Weinberg

    • Legal tech startup Harvey has raised $760 million this year, reaching an $8 billion valuation.
    • Harvey has been widely adopted by law firms, and lawyers say it helps them deliver work faster.
    • Now the startup needs to prove it can boost law firms' profits.

    Legal tech startup Harvey this year has bagged $760 million in funding and soared to a valuation of $8 billion. Now it needs to prove that it can actually boost profits for the law firms that pay for its services.

    Harvey, which on Thursday announced the close of a $160 million funding round, says its products free lawyers from drudge work so they can spend more time on strategy and client counseling. But at this point, Harvey's ROI shows up in feelings more than spreadsheets.

    Law firms want the payoff to show up on financial reports and client bills, says Zach Abramowitz, a former lawyer turned technology consultant for the legal field. Right now, he says, the payoff "inures first and foremost to the user" — the attorney who suddenly feels like they're working with a supercharged second screen.

    AI adoption has skyrocketed across the corporate world. Still, few companies are deriving measurable value from it. According to a Boston Consulting Group survey this year of more than 1,250 global firms, only 5% of companies were seeing real returns on AI.

    Investors have thrown $3.2 billion at startups in the legal field this year, according to a Business Insider analysis. Harvey alone has scarfed up nearly one in four of those dollars.

    Harvey builds software for analyzing and drafting documents using legally-tuned large language models.

    The startup has proven that lawyers want what it's selling. Over half of the hundred highest-grossing law firms in the United States have Harvey licenses. And the startup is quietly making inroads with some of the world's largest enterprises, including Walmart and Comcast.

    Every organization is seeking to nail down the value of artificial intelligence, said Winston Weinberg, Harvey's cofounder and chief executive. Time savings, he said, are the "first horizon of measuring ROI."

    "The average Harvey customer is saving considerable time by using Harvey regularly," Weinberg told Business Insider in an email. "Longer term, industry-wide, you'll want to see metrics on transformation, profits per partner for firms, and ultimately revenue metrics for in-house teams."

    To prove it isn't just selling workplace satisfaction, Harvey recently hired legal-intelligence shop RSGI to run a study of 40 Harvey customers, from A&O Shearman and Paul Weiss to the legal departments of AT&T and National Grid.

    Most respondents said Harvey paid off in months, not years, with lawyers churning through work faster. And most said they'd be "upset or disappointed" if the tool vanished. One person joked: "Take away my coffee before my Harvey license."

    What eluded firms was a clear way to turn all that enthusiasm into hard metrics.

    Only about a fifth of participants — six law firms and two in-house teams — said they had a formal way to track the return on their investment in Harvey tools. Most said they relied on adoption stats and anecdotal "power user" stories to track Harvey's usefulness.

    When asked how they measured value, 83% cited internal adoption, 75% intensity of usage, and 58% time savings. Only 18% pointed to cost savings.

    One participant shrugged off the question with: "How would you measure the value of Microsoft Word?"

    Harvey's customers, at least, seem patient. A third of law firms surveyed said building a formal ROI framework was a lower priority than simply giving lawyers access to Harvey.

    Harvey has clearly answered the question: "Do lawyers actually use this?" The open question is whether usage translates into higher profits or just nicer Tuesdays.

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  • America’s biggest defense contractors are fighting for their place in the future of drone warfare

    A line of men stand in front of a large uncrewed aerial vehicle parked on a tarmac with a sunset in the background.
    tk

    • The Pentagon has a high demand signal for all types of drones and uncrewed capabilities.
    • While startups are seeing success in the small drone market, the defense primes are pursuing more exquisite systems.
    • Many big names like General Atomics are upgrading their older, combat-proven drones.

    Silicon Valley disruptors and defense industry heavyweights are locked in a fight to shape the future of drone warfare.

    The competition pits agile startups like Performance Drone Works and Anduril against the big primes large, traditional defense contractors like Lockheed Martin, Boeing, and General Atomics — to build new and emerging classes of weapons seen as essential for future war.

    Billions of dollars are at stake in this battle.

    The Pentagon is preparing to spend $9.4 billion on aerial combat drones in fiscal year 2026 as part of its larger $13.4 billion investment in autonomous systems. Furthermore, the Air Force is seeking $789.4 million for research and development of autonomous "loyal wingmen" drones that can fly and fight alongside crewed combat aircraft or carry out missions alone. The Department of Defense also aims to invest $3.1 billion in counter-drone technology.

    Pentagon leaders are steering more competition toward upstart defense companies. Their argument is that big traditional contractors can't deliver new weapons fast or cheaply enough to meet today's fast-changing global threats or demands for affordable mass, such as the inexpensive drones dominating the war in Ukraine.

    Three first-person view small drones are lined up on black grating.
    TK

    Startups often embrace the Silicon Valley "fail fast" approach, pushing prototypes into the hands of troops quickly and constantly iterating. Moving fast comes with risks, but moving slower does as well, specifically risking irrelevance by the time the weapon is fielded.

    The big primes, however, can still leverage their scale, established integration with the US military, and decades of experience to secure both footholds and contracts in emerging technology sectors. These companies are considered the go-to builders for large, complex drones designed for high-risk missions, while startups are taking over the development of smaller, cheaper reconnaissance and attack drones, often made using commercial technology.

    "The primes intrinsically understand what the gaps are that the government has because they've been working with them for years upon years," Chip Walter, a defense industry investor, said. "If they want to, they can be the quickest to have an impact on the battlefield."

    Readying legacy drones for a new era of warfare

    A large uncrewed aerial vehicle flies with a vast mountainous landscape in the background.
    TK

    Some of America's biggest defense contractors are upgrading the drones that defined the post-9/11 era and other legacy systems.

    During the wars in Afghanistan and Iraq, the US was fixated on drones for counterterrorism operations.

    "We haven't pursued their full applicability" for other combat missions and types of armed conflict, Stacie Pettyjohn, a defense analyst at the Center for a New American Security, told Business Insider.

    That appears to be changing.

    General Atomics, a drone-making powerhouse behind the era-defining MQ-1 Predator, has been upgrading several of its top uncrewed aerial systems. These include drones like the MQ-1C Gray Eagle operated by the US Army and the MQ-9A Reaper flown by the US Air Force and some international militaries.

    General Atomics is modernizing its long-endurance drones, adding an electronic warfare suite to disrupt enemy communications, radars, or sensors and pursuing easier upgrades to the Gray Eagle. Meanwhile, the Reaper is receiving artificial intelligence improvements, enhanced sensors, and strengthened cybersecurity to keep it relevant in high-end combat.

    The Reaper also has a new electronic warfare pod that a top Marine general said allows it to "disappear off of enemy radar."

    A group of soldiers wearing camouflage stand in front of a line of green trees. One soldier is looking down at a handheld drone monitor.
    TK

    The Air Force previously considered retiring the $30 million Reaper, arguing that it wouldn't survive a fight against Russia or China. A Reaper is larger and slower than an F-16 fighter and is as vulnerable to ground-fired missiles as other airframes that lack stealth tech.

    Pettyjohn said there's a growing recognition that survivability isn't binary, meaning it isn't a simple yes or no on whether a system can survive modern combat.

    "It depends on technologies, but also different tactics, techniques, and procedures, and can be augmented or decremented depending on the capabilities that are on certain platforms," she said.

    Another firm, Northrop Grumman, which built the soon-to-be-retired RQ-4 Global Hawk, is improving the effectiveness of its MQ-4C Triton, a large drone flown by the US Navy for intelligence, reconnaissance, and surveillance. And Boeing's subsidiary, Insitu, is working on updates to its MQ-27 ScanEagle drones.

    More broadly, RTX, another leading defense company, is building sensors for drone fleets. The company is also advancing counter-drone measures, like the Coyote.

    The usefulness of these upgraded systems will depend on what the next war demands and where it's fought.

    "We are seeing innovation happen in the Ukrainian battlefield on a daily basis," Walter told Business Insider. "The battle that we're going to see in the South China Sea, in my opinion, is going to look very different," he added, which will likely shift which types of drones and capabilities will be most useful.

    The battle for the future of drone warfare is on

    A Collaborative Combat Aircraft takes off from a runway with a mountainous desert background.
    TK

    The big, established defense companies generally are not producing expendable quadcopter-style drones. Instead, they're pitching ideas for a different kind of war. With the US seeking a wide range of drone capabilities, these firms are betting on new uncrewed combat platforms that can fight alongside high-end aircraft or go on missions too risky for piloted jets.

    General Atomics is working on one of the Air Force's new Collaborative Combat Aircraft, commonly called "loyal wingman" drones. The jet-powered aircraft are built to fly with front-line fighters and boost firepower, situational awareness, and communications.

    Another airframe selected in the first round is one developed by Anduril, a rapidly growing defense startup with 6,000 employees that has signaled its willingness and ability to compete against some slower-moving primes.

    Other defense power players are still a big part of the conversation, though.

    Two air traffic controllers stand on a tarmac near a large, grey drone. The sky is clear blue in the background.
    TK

    Lockheed Martin's Skunk Works, long recognized for its decades of expertise as a developer of advanced stealth aircraft, recently entered the fray with Vectis, advertising its design as a stealthy, low-cost solution.

    And beyond the company's wingman pitch, its subsidiary Sikorsky recently unveiled a new uncrewed Black Hawk helicopter — the autonomous U-Hawk. This comes as the US Army is looking to dramatically overhaul its helicopter force to a structure that is only around 10% crewed and 90% drone.

    Boeing, Northrop Grumman, General Atomics, and Anduril have all been tapped by the Navy to develop conceptual carrier-based wingman drone designs. Lockheed has a "common control" contract in this space for the development of a shared software interface to control different drones from a single system.

    RTX isn't building airframes, but it's still key to the drone revolution. The Air Force, for instance, has tapped RTX and Shield AI, a startup, to provide the AI brain for the coming "loyal wingmen" that may be flying and fighting alongside crewed aircraft in the future.

    The companies highlighted in this story did not respond to requests for comment.

    The Pentagon is heavily prioritizing speed and mass

    A swarm of small uncrewed aerial vehicles fly in a cloudy sky.
    TK

    America's biggest defense contractors have the money, talent, and connections needed to make big moves on drones, but they aren't the only game in town. The current administration is signaling greater support for companies that can move faster and cheaper than the big defense giants.

    In July, Secretary of Defense Pete Hegseth sent a memo to senior Pentagon leadership, combatant commanders, and the directors of defense agencies about "unleashing US military drone dominance."

    He touted the opportunities in building lower-cost drones rather than larger, more complex designs to match US foes in volume. That's a mission that the top defense contractors aren't necessarily chasing right now.

    Service secretaries have taken public digs at the primes, with Army Secretary Dan Driscoll being among the most direct.

    "We are going to completely disrupt the system that held the Army back for decades and lined the primes' pockets for so long," Driscoll said in October.

    He said a Silicon Valley approach combining "venture capital money and mentorship with startup culture" would be "absolutely ideal for the Army." He previously said it'd be a win if one of the primes went out of business.

    A man wearing camouflage carries a larger uncrewed aerial vehicle on his shoulder.
    TK

    Some of the big primes have said that there's space for more competition and collaboration across the defense industry. Earlier this year, Jim Taiclet, CEO of Lockheed Martin, said during an earnings call that he sees "us all working together."

    "I think that it's industry's role to help marshal the talent and expertise in our country to provide the best possible deterrent capabilities" for the US, Taiclet said.

    Startups have been seizing on this moment by selling commercially developed drones directly to the military, in some cases bypassing the traditional contracting cycles that center on waiting for the military to set its requirements. There's a high-risk, high-reward aspect to this approach.

    Putting capital into developing systems before the actual competition process is risky, Anduril President and Chief Business Officer Matthew Steckman told Business Insider earlier this year, but it also has its rewards.

    The "risk is obvious," he said, explaining that if "we make the wrong decisions, we lose a whole lot of capital. But if we bet right, then we're ahead. We have sort of a head start."

    Walter, the defense industry investor, said the big primes could do the same thing.

    "They just have to get out of their own way," he said.

    Read the original article on Business Insider
  • The gig economy is moving to Florida, just like everyone else

    Miami
    Miami has quickly grown as a hot spot for independent professionals.

    • An analysis of large US metros showed two Florida locations had the fastest growth in independent workers.
    • Other data showed Florida has been a popular destination to move to.
    • Americans could be attracted to freelance or independent work in the stagnant labor market.

    Florida has long been a hub for those settling into retirement, and it's also becoming a destination for freelancers and other independent workers.

    A recent report from freelance platform Fiverr and market research firm Illuminas showed which big US cities have seen the biggest estimated changes in independent professionals from 2019 to 2024 using government data. The report said since the most recent available data was for 2023, Illuminas estimated the 2024 figures "based on more recent macroeconomic data."

    Michelle Baltrusitis, head of community at Fiverr, said there's been a "freelancing boom" in major Sun Belt cities. Orlando and Miami had the highest growth in independent professionals among 30 large US metro areas, at 32% each. Nashville followed, with a growth of 24%. The rest of the top-ten cities were all in the South or Southwest:

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    "The Sun Belt really represents the sweet spot between lifestyle and opportunity," Baltrusitis, head of community at Fiverr, told Business Insider, adding it tends to offer a lower cost of living, nice weather, and booming economies.

    Census Bureau data showed more people have moved into than out of Florida over the past few years, as has the South as a whole.

    In the stagnant job market, where hiring opportunities are often harder to come by, building a business, freelancing, or independent contract work could be an attractive option.

    Baltrusitis thinks the rise of independent professionals will continue in the Sun Belt and nationwide because people want more work flexibility, multiple income streams, and control over their careers.

    Other data suggested a rise in working for yourself. ADP Research found the number of independent contractors rose by 50% between 2019 and 2024, adding growth has been steady since 2021, when the labor force was recovering from pandemic-induced job losses. Ege Aksu, an economist at Revelio Labs, found that the share of job switchers transitioning into entrepreneurship has surged over the past few years while hiring has slowed.

    "It's maybe speaking to work culture and autonomy, flexibility that are more talked about in today's job market," Aksu said, who also thinks it could be due to necessity due to the fewer job prospects.

    Baltrusitis said people looking to freelance should consider what skills they could monetize and be willing to go through trials and errors. She also suggested that people research how others advertise their skills on freelance platforms.

    Read the original article on Business Insider
  • ‘Godfather of AI’ Geoffrey Hinton says Google is ‘beginning to overtake’ OpenAI: ‘My guess is Google will win’

    Geoffrey Hinton speaks during an event
    AI pioneer Geoffrey Hinton

    • Geoffrey Hinton said he was surprised it took Google this long to catch up in the AI race.
    • Google received significant praise for its release of Gemini 3 and Nano Banana Pro models.
    • Hinton, an AI pioneer who previously worked at Google Brain, said the tech giant is now likely to surpass OpenAI.

    The "Godfather of AI" thinks it's about time that Google caught up in the AI race.

    "I think it's actually more surprising than it's taken this long for Google to overtake OpenAI," Geoffrey Hinton, a professor emeritus at the University of Toronto who previously worked at Google Brain, told Business Insider in a Tuesday interview.

    Google is coming off the heels of its widely praised launch of Gemini 3, an update that some in tech said elevated the giant beyond OpenAI's GPT-5. Google's Nano Banana Pro AI image model has also proven to be a hit.

    Three years after Google reportedly declared a "code red" after the release of ChatGPT, recent reports indicate it's now OpenAI that is sounding the alarm.

    "I think that right now they're beginning to overtake it," Hinton said of Google's position relative to OpenAI.

    On top of the successful launch of its latest AI model, shares of Google rose on reports that it might broker a billion-dollar deal to supply Meta with its own AI chips.

    Making its own chips is a "big advantage" to Google, Hinton said.

    "Google has a lot of very good researchers and obviously a lot of data and a lot of data centers," he said. "My guess is Google will win."

    Hinton, who helped pioneer AI research during his time at Google Brain, said that the search giant was once at the forefront of AI but held back.

    "Google was in the lead for a long time, right?" he said. "Google invented transformers. Google had big chatbots before other people."

    Google was cautious, Hinton said, in the wake of Microsoft's disastrous 2016 launch of its short-lived "Tay" AI chatbot, which it took offline after it posted incredibly racist tweets.

    "Google, obviously, had a very good reputation and was worried about damaging it like that," he said.

    Google CEO Sundar Pichai has previously said that the company held back on releasing its chatbot.

    "We hadn't quite gotten it to a level where you could put it out and people would've been okay with Google putting out that product," Pichai said earlier this year. "It still had a lot of issues at that time."

    In the past, the company has had some shaky rollouts. Just last year, Google had to pause its AI image generator after some users complained that results showing historically inaccurate images of people of color were too "woke." Its initial AI search overviews generated nonsensical advice, such as putting glue on pizza to prevent cheese from falling off.

    Google just made a big university donation in Hinton's honor

    Hinton spoke to Business Insider ahead of the announcement that Google was donating $10 million CAD to help establish the Hinton Chair in Artificial Intelligence at the University of Toronto. The university, where Hinton split his time while at Google, said it would match Google's gift.

    Hinton left Google in 2023, citing concerns about AI's development. Since then, he has repeatedly spoken out about the risks that AI poses to society, ranging from the potential to outsmart humans to displacing jobs. In 2024, Hinton was jointly awarded the Nobel Prize in physics.

    "Geoff's work on neural networks — spanning his time in academia and his decade here at Google — laid the foundation for modern AI," Google said in a statement. "This chair honors his legacy and will help the university recruit visionary scholars dedicated to the same kind of curiosity-driven, fundamental research that Geoff championed."

    Read the original article on Business Insider
  • What’s changing with Social Security in 2026 — from COLA raises to Medicare costs

    social security card and cash
    Social Security COLA, tax rules, and more will change in 2026.

    • Social Security benefits will increase by about $60 in 2026 due to a 2.8% cost-of-living adjustment.
    • Eligibility rules and benefit amounts depend on Americans' age, income, and work history.
    • Seniors can expect more tax relief and higher Medicare premiums in 2026.

    For millions of older Americans, Social Security is a financial lifeline.

    The program is the country's largest social safety net program, providing monthly payments to nearly 74 million people. Business Insider has heard from hundreds of seniors living check to check without retirement savings and 80-somethings working to supplement their Social Security income.

    Here's what you need to know about benefits heading into the new year.

    Who will qualify for Social Security in 2026

    Americans pay into Social Security throughout their careers. The program is largely funded by payroll taxes, and each individual's monthly checks are based on the income they made during their working years. Qualification rules will remain unchanged in January.

    Older adults must be at least 62 years old to enroll in the program — but those who enroll before full retirement age typically receive smaller checks and may experience benefit deductions if they're still employed.

    The national retirement age is 66 or 67 for most baby boomers, which is the age that beneficiaries can collect their full Social Security amount. And those who delay filing for benefits until age 70 will receive the highest monthly allotment.

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    Depending on income and filing age, Social Security beneficiaries typically take home between $800 and $3,000 a month. Widows and widowers can claim benefits based on their spouses' income.

    The Social Security Administration also offers benefits for low-income Americans and those with disabilities at any age. Supplemental Social Security is generally available for individuals earning less than $2,000 a month, roughly 130% of the federal poverty line. Social Security Disability provides monthly payments to people experiencing at least one year of disability that affects their ability to work.

    Beneficiaries will see higher checks to keep up with inflation

    Social Security beneficiaries will receive about $60 more monthly in 2026, thanks to the program's annual cost-of-living adjustment. That 2.8% increase is based on third-quarter inflation data.

    The latest COLA announcement, tied to year-over-year increases in the consumer price index, mirrors the past several years. Raise percentages skyrocketed during high pandemic-era inflation, but have hovered around 2% and 3% since 2023.

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    Older Americans have told Business Insider that, while this COLA raise helps cover the rising cost of groceries, rent, and healthcare, it can present another problem. Low-income retirees often rely on other aid programs like Supplemental Nutrition Assistance and Medicaid. This slight cost-of-living raise can push some older adults over the qualifying threshold for those other aid programs, so lower-income retirees should carefully check those criteria.

    Social Security income will still be taxed

    Social Security income is typically taxed. Depending on household income, Americans may pay taxes on up to 85% of their Social Security payments.

    Those who take home less than $25,000 as an individual and $32,000 as a couple, however, will not have their benefits taxed. Need-based Supplemental Social Security also isn't subject to tax.

    Under President Donald Trump's One Big Beautiful Bill Act — signed in July — taxpayers 65 and older can claim up to $6,000 in addition to their normal standard deduction. This new rule is set to last through 2028 and builds off of an existing tax exemption for seniors.

    In practice, this means that older Americans filing their 2025 tax returns can write off as much as $23,750. Joint filers over 65 will be able to claim as much as $46,700.

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    Out-of-pocket Medicare costs will rise

    Most Social Security beneficiaries are also enrolled in Medicare, a federal health insurance program available to Americans over 62 and some people with disabilities. Open enrollment began in November and ends December 7.

    The program's structure will not change in the new year, but beneficiaries can expect higher out-of-pocket costs because the price of US healthcare is climbing and more baby boomers are needing care as they age. Premiums for Medicare Part B plans will jump by about 10%.

    Medicare has four main plan types. Parts A and Part B are standalone insurance plans that cover inpatient and outpatient care; Medicare Advantage allows older Americans to join private plans governed by Medicare rules and out-of-pocket caps; and Part D is typically supplemental insurance that covers prescription drugs and basic provider visits.

    Medicare is based on age and Medicaid is based on income, so some Americans qualify for both insurance programs.

    The Social Security fund is in jeopardy

    America's Social Security fund is expected to become insolvent in the mid-2030s. This doesn't mean checks will stop entirely, but retirees could see smaller benefit amounts unless Congress secures more money. Social Security is supplemented by the federal government, even though individuals pay into the program throughout their careers.

    Programs like Medicare, Medicaid, and SNAP that some older Americans rely on are funded separately from Social Security and will not be impacted.

    Read the original article on Business Insider
  • Reddit’s CEO says the platform is ditching a key part that ‘sucks’

    In this photo illustration, a person holds a smartphone displaying the logo of Reddit Inc.
    Reddit is removing a key feature from its platform.

    • Reddit is retiring r/popular as its default feed.
    • CEO Steve Huffman said the feed "gives the false impression of a singular Reddit culture."
    • He said removing the feature would promote a more personalized and relevant user experience.

    Reddit is getting rid of one of its oldest fixtures.

    The platform's CEO, Steve Huffman, said in a post that Reddit would be removing its r/popular feed from the homepage for new users to promote a more personalized and relevant user experience.

    The popular feed, located on the left sidebar of the website, displays the most liked recent posts across the platform.

    "In theory, it's what's most popular on Reddit, but it's actually what is liked by the most active users on Reddit—which is not the same thing," he said. "Having it as a default feed gives the false impression of a singular Reddit culture, one that is neither representative of Reddit nor appealing to new users (or anyone at all, IMO)."

    He summed up his disdain for the feature by saying, "r/popular sucks, and we're moving away from it, and towards better, more relevant and personalized feeds."

    Huffman, who has been the platform's CEO since 2015, said Reddit would stop showing the popular feed in the sidebar unless users read it regularly.

    He said his favorite part of Reddit was that every community on the platform had its own unique culture, rules, and sense of humor.

    "And if your perspective isn't represented, you can create the community you want to see," he said. "The freedom to build your own corner of the internet is what makes Reddit, Reddit."

    The platform gets 116 million visitors daily, he said. Reddit's stock price has risen about 44% in the past year.

    In the post, he announced a few other changes, like limiting the number of high-traffic communities a single person can moderate, and changing the way it shows community sizes.

    "These changes are all part of the same goal: making Reddit more conducive to how people actually use it today," he said.

    This is not Reddit's first effort to nudge its users into smaller community groups, as it recalibrates its platform alongside competitors like Quora, and beyond that, the likes of Meta.

    In October, Reddit removed its public chat feature and urged users to chat on private group chats as a way to "connect with communities in smaller, focused spaces."

    Read the original article on Business Insider
  • Here are the top 10 ASX 200 shares today

    An old-fashioned panel of judges each holding a card with the number 10

    It was a rosy end to what has been a pretty rosy week for the S&P/ASX 200 Index (ASX: XJO) this Friday. After falling quite hard on Monday, the ASX 200 spent the four following trading days recovering, including today’s decent 0.19% rise.

    That leaves the index at 8.634.6 points as we head into the weekend.

    This happy finish to the week’s trading for the local markets follows a mixed morning on the American markets.

    The Dow Jones Industrial Average Index (DJX: .DJI) had a bumpy session, finally closing 0.067% lower.

    It was a little better for the tech-heavy Nasdaq Composite Index (NASDAQ: .IXIC), though, which managed a 0.22% rise.

    But let’s return to the ASX now and take a look at how the various ASX sectors ended their trading weeks.

    Winners and losers

    Despite the market’s rise today, several sectors still declined.

    The leader of those red sectors today was consumer discretionary stocks. The S&P/ASX 200 Consumer Discretionary Index (ASX: XDJ) had a shocker this session, diving 1.14%.

    Energy shares were not popular either, with the S&P/ASX 200 Energy Index (ASX: XEJ) sinking 0.55%.

    Communications shares got sold off. The S&P/ASX 200 Communication Services Index (ASX: XTJ) also received a 0.26% downgrade.

    Industrial stocks were punished as well. The S&P/ASX 200 Industrials Index (ASX: XNJ) lost 0.26% of its total value this Friday.

    Utilities shares couldn’t quite stick the landing, as you can see by the S&P/ASX 200 Utilities Index (ASX: XUJ)’s 0.06% loss.

    Our last losers for the day were consumer staples stocks. The S&P/ASX 200 Consumer Staples Index (ASX: XSJ) slipped 0.05% lower.

    Let’s now turn to the green sectors. At the front of the pack were gold shares, with the All Ordinaries Gold Index (ASX: XGD) vaulting 1.4% higher.

    Broader mining stocks were popular too. The S&P/ASX 200 Materials Index (ASX: XMJ) surged up 0.76% this session.

    Financial shares also saw demand, illustrated by the S&P/ASX 200 Financials Index (ASX: XFJ)’s 0.43% bounce.

    Real estate investment trusts (REITs) came next. The S&P/ASX 200 A-REIT Index (ASX: XPJ) put on 0.12% today.

    Tech stocks got out ahead as well, with the S&P/ASX 200 Information Technology Index (ASX: XIJ) lifting 0.1%.

    Finally, healthcare shares just managed to escape a loss, evidenced by the S&P/ASX 200 Healthcare Index (ASX: XHJ)’s 0.06% uptick.

    Top 10 ASX 200 shares countdown

    Lithium miner IGO Ltd (ASX: IGO) came in at the top of the index table this Friday. IGO shares had a fantastic day, rocketing 7.11% higher to finish at $6.93 per share.

    This gain came despite no news out of IGO itself. Saying that, many stocks in its space also performed well.

    Here’s the rest of today’s best:

    ASX-listed company Share price Price change
    IGO Ltd (ASX: IGO) $6.93 7.11%
    Whitehaven Coal Ltd (ASX: WHC) $7.82 6.25%
    Liontown Ltd (ASX: LTR) $1.32 4.76%
    Mesoblast Ltd (ASX: MSB) $2.66 4.72%
    Mineral Resources Ltd (ASX: MIN) $50.15 4.61%
    West African Resources Ltd (ASX: WAF) $2.88 4.35%
    Deep Yellow Ltd (ASX: DYL) $1.73 3.90%
    Life360 Inc (ASX: 360) $39.34 3.88%
    Sims Ltd (ASX: SGM) $17.82 3.60%
    Megaport Ltd (ASX: MP1) $13.24 3.44%

    Enjoy the weekend!

    Our top 10 shares countdown is a recurring end-of-day summary that shows which companies made big moves on the day. Check in at Fool.com.au after the weekday market closes to see which stocks make the countdown.

    The post Here are the top 10 ASX 200 shares today appeared first on The Motley Fool Australia.

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    Motley Fool contributor Sebastian Bowen has no position in any of the stocks mentioned. The Motley Fool Australia’s parent company Motley Fool Holdings Inc. has positions in and has recommended Life360 and Megaport. The Motley Fool Australia has positions in and has recommended Life360. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.